If you’ve attended or been a part of a trade show or convention in the past, you’re no doubt aware of the importance of a variety of critical elements to your company’s success. Having an informative and interesting exhibit is only part of the battle. You also need to stay within a reasonable budget, manage the logistics effectively from setup to breakdown, and handle any hand-outs or incentive gifts appropriately. In order to ensure that your business maximizes the positive results of participating in these events, you have to choose and work with event marketing companies in Chicago that have the talent, experience and drive to help you succeed. But how do you determine which event marketing companies in Chicago can give you what you need?
What Are The Signs Of Successful Event Marketing Companies In Chicago?
As in any major city, you’ll quickly find that there are many event marketing companies in Chicago ready to work with you, but not all of them will have the skills necessary to help you create an unforgettable presence at industry events. Experience is extremely important, but you also need to consider whether they can capture your vision and voice and whether their creativity is a match for your business. There are four crucial elements to consider before you commit to any of the event marketing companies in Chicago that you speak with:
Longevity In The Industry
Sure, there are start-up event marketing companies in Chicago with incredible talent, but these firms can be here today and gone six months from now. They may still be “testing their legs” in the marketplace and aren’t yet established with suppliers, vendors or other needed business collaborators. They may not have found their artistic stride yet. Do you really want to be a “test” of what they can do? Working with a recognized company will give you some security, as they will already be established with the essential vendors and suppliers. TradeTec has been in the business of crafting unique trade show displays for years.
Recognition From Their Peers
While brand name recognition is important and desirable, the most important recognition should be from their industry peers. Award-winning event marketing companies in Chicago will proudly display their awards and credentials so that potential customers will know about their successes.
Attendees at conventions and trade shows are jaded these days. They’ve seen hundreds of not thousands of exhibits. It takes a lot to surprise them and even more to engage their interest. Seasoned event marketing companies in Chicago have to be innovators with cutting-edge designs and fresh perspectives that can draw crowds while conveying relevant information. Above all, they have to create a presentation that’s not only exciting, but that successfully conveys a message that proves your company’s value and relevance. Browse TradeTec’s online portfolio for examples of past projects that rocked their venues.
Pricing For Every Budget
No matter how exciting or relevant the marketing tools are, if you can’t afford them they won’t do you any good. That’s why it’s critical to work with event marketing companies in Chicago that have a variety of pricing structures that give you plenty of bang for your buck. Qualified event marketing companies in Chicago will be able to show you a variety of marketing elements from trade show booths to signage that fit into a variety of pricing packages as well as rental options.