TradeShowHelp.Org

We recently received a question regarding how to get the best results with trade shows even with budget cuts.
After countless research, we believe in pre-show marketing and targeting your show selection.
Show selection is one point that continued to come up in many conversations and was a key factor in driving results and [...]

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We exhibit to gain clients, exposure and create relationships with prospects.
I’ve heard it said that trade shows are the easiest, most difficult marketing tool to master. Like all such challenges, finding tips to make this process easier has just become easier.  Check out the latest FREE trade show seminars.  21 Seminars in 21 Days
With the [...]

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Is it permissible for an exhibitor to stand out in the aisle to speak to or direct people to his booth?
I am in need of a list of “Don’ts” for exhibiting. There are plenty of lists for what to do, but I cannot find any that state what not to do. I am speaking in [...]

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Trade Show Prospects
This is one of the main reasons companies choose to exhibit, to find potential clients and prospects.  Trade show attendees are people that are looking for solutions to help make their goals easier to achieve.
Trade shows are a valuable source to advertise your business and meet potential clients.  The objective of trade shows [...]

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A Trade show presenter is a tactician who understands the art of communication and uses their skills to acquire the largest number of attendees in front of your trade show booth. Many companies attend trade shows but do not have a person qualified to be the trade show presenter and need to acquire an individual skilled in the art of presenting material in front of an audience.

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Trade Shows, your platform for customized marketing solutions.
Whether you are an exhibitor in Las Vegas, Chicago, Orlando or New York City,  trade shows offer great potential for defining relationships.
It does not matter if you exhibit in a 10 x 10 display, a 10 x 20 inline exhibit or a 20 x 20trade show booth.
There are [...]

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I keep hearing that trade show marketing is declining due to the recession.  Should companies continue to exhibit as often? What is the best way to determine if trade show should continue to be part of your marketing strategies during tough times?
Mark
This is a point that is being talked about in board rooms all the [...]

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I am a first time exhibitor and need to know what is the season clothing to sell in a February show? In your opinion and having seen industry trends, would you best be showing summer or winter collections?
Judy
I sort of chuckled at this post Judy since I had recently went out to purchase winter boots [...]

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