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Entries Tagged as 'Trade Show Marketing'

How to Properly Distribute Promotional Products at a Trade Show

July 14th, 2010 · 5 Comments

No Freebies For You! Promotional products help you advertise your business, but you can’t expect to get satisfactory results from personalizing random items and simply setting them on your trade show exhibit. Whether you want to believe it or not, there are proper ways and improper ways to distribute your trade show promo items and […]

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Tags: Promotional Items · Trade Show Marketing

Trade Show Budget Stretchers & Results

July 29th, 2009 · 5 Comments

We recently received a question regarding how to get the best results with trade shows even with budget cuts. After countless research, we believe in pre-show marketing and targeting your show selection. Show selection is one point that continued to come up in many conversations and was a key factor in driving results and helping […]

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Tags: Event Marketing · Saving Money Exhibiting · Show Selection · Trade Show Marketing · Trade Show ROI

Getting the Most out of Your Trade Show

June 19th, 2009 · 2 Comments

We exhibit to gain clients, exposure and create relationships with prospects. I’ve heard it said that trade shows are the easiest, most difficult marketing tool to master. Like all such challenges, finding tips to make this process easier has just become easier.  Check out the latest FREE trade show seminars.  21 Seminars in 21 Days […]

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Tags: Trade Show Help · Trade Show Marketing

Trade Show Etiquette

June 1st, 2009 · 7 Comments

Is it permissible for an exhibitor to stand out in the aisle to speak to or direct people to his booth? I am in need of a list of “Don’ts” for exhibiting. There are plenty of lists for what to do, but I cannot find any that state what not to do. I am speaking […]

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Tags: Trade Show Marketing

Trade Show Prospects

April 13th, 2009 · 1 Comment

Trade Show Prospects This is one of the main reasons companies choose to exhibit, to find potential clients and prospects.  Trade show attendees are people that are looking for solutions to help make their goals easier to achieve. Trade shows are a valuable source to advertise your business and meet potential clients.  The objective of […]

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Tags: Event Marketing · Trade Show Marketing

Trade Show Presenter – Why do I Need One and what are my Options?

April 2nd, 2009 · 2 Comments

A Trade show presenter is a tactician who understands the art of communication and uses their skills to acquire the largest number of attendees in front of your trade show booth. Many companies attend trade shows but do not have a person qualified to be the trade show presenter and need to acquire an individual skilled in the art of presenting material in front of an audience.

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Tags: Booth Staffing · Event Marketing · Promotional Items · trade show booth · Trade Show Marketing · Trade Show ROI

Trade Show Experiences

March 26th, 2009 · No Comments

Trade Shows, your platform for customized marketing solutions. Whether you are an exhibitor in Las Vegas, Chicago, Orlando or New York City,  trade shows offer great potential for defining relationships. It does not matter if you exhibit in a 10 x 10 display, a 10 x 20 inline exhibit or a 20 x 20trade show […]

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Tags: Event Marketing · Trade Show Marketing · Trade Show ROI

Marketing in a Recession

March 11th, 2009 · 2 Comments

I keep hearing that trade show marketing is declining due to the recession.  Should companies continue to exhibit as often? What is the best way to determine if trade show should continue to be part of your marketing strategies during tough times? Mark This is a point that is being talked about in board rooms […]

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Tags: Event Marketing · Trade Show Marketing · Trade Show ROI