TradeShowHelp.Org

I keep hearing that trade show marketing is declining due to the recession.  Should companies continue to exhibit as often? What is the best way to determine if trade show should continue to be part of your marketing strategies during tough times?
Mark
This is a point that is being talked about in board rooms all the [...]

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I will be exhibiting at the International Gift Fair/Trade Show for the first time, and I would like to know what items are essential to bring with, beside the products.

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I have been noticing a decline in trade show attendees.
Do you think its a downward trend?
Irene

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